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The latest and greatest happenings. Some posts are about us, some about the work of others – we hope all is a good read!
During the millions of conversations I’ve had regarding marketing, very quickly the language discrepancy issue between “customer” vs “client” pops up. Most definitions are generic – suggesting...
Marketing is a common source of frustration in the boardroom – not generating enough new business or not generating leads of a high enough quality. Difficult to create, even more difficult to sustain...
New government legislation dictates that an organisation that has 250 or more employees must publish and report figures about their gender pay gap. The ‘gap’ is calculated by taking the average...
What better icon to associate with your UK-centric brand than the indigenous … lion?! Strong and proud … make it purple and job done! But wait a minute … what’s that noise? Is that the rumblings of...
Just when we thought there couldn’t possibly be anything more to say about the airline industry, Monarch Airlines, who have been around for 50 years, announced their closure. Such longevity cannot be...
Michael O'Leary does a great job of literally not giving a damn. It’s impossible to see how a company that behaves with so little regard for its staff and customers can still be trading. Following...
We’re mostly B2B, but now and again we can’t help but have a little fun elsewhere! Euan is a case in point. We’re drawn to innovation and enthusiasm and we absolutely love a person that is open to...
For those of you that haven’t heard us harp on about WorldSkills for the last five years – WorldSkills is a vocational skills competition that is taking the world by storm. It’s massive …. The award...
Dyson are building an electric car! On face value vacuum cleaners to cars seems like a giant leap in terms of brand evolution, but in practice, Dyson have been continually pushing the performance...
