Branding & Marketing Blog

The latest and greatest happenings. Some posts are about us, some about the work of others – we hope all is a good read!

Stop chasing the golden goose – people just need good eggs.

4 years ago

People in business are always banging-on about USPs (Unique Selling Propositions) and how they need them to gain a competitive advantage. There’s not much that’s truly unique anymore, but if you do…

Redeploy your people for marketing success.

5 years ago

We’re being weaned off furlough, so the time has come to start making those tough decisions. Who is absolutely necessary to maintain business-bare-minimum and therefore who is surplus to requirements…

Will business leaders be the nation’s next wave of heroes?

5 years ago

Businesses were quick to furlough every somewhat-surplus member of staff… and rightly so. We didn’t, and still don’t, appreciate the full impact of the pandemic and the job retention scheme was…

We’re Hiring! Skilled Designers Walk This Way ...

6 years ago

We want to take our team to new heights by adding some exceptional design skills. We’re looking for technical excellence coupled with positivity and an ambition to bring creative, intelligent and…

Do You Need a Marketing Manager?

6 years ago

If you own a business then undoubtedly you need to figure out how to manage your marketing, but how to resource this can often be a challenge. What does your business actually need? Marketing…

Office Space Available in Swansea

6 years ago

We have a number of offices for rent in Uplands, Swansea. Small offices that can accommodate one or two people, and larger rooms for three, four or five people. Sharing with other…

“Customers” or “Clients” – What's the Difference?

6 years ago

During the millions of conversations I’ve had regarding marketing, very quickly the language discrepancy issue between “customer” vs “client” pops up. Most definitions are generic – suggesting…

Improve Marketing Effectiveness – B2B Brand & Marketing Review

7 years ago

Marketing is a common source of frustration in the boardroom – not generating enough new business or not generating leads of a high enough quality. Difficult to create, even more difficult to sustain…

When Pay Goes Public – Help Your Brand Bridge 'The Gap'

7 years ago

New government legislation dictates that an organisation that has 250 or more employees must publish and report figures about their gender pay gap. The ‘gap’ is calculated by taking the average…