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Branding & Marketing Blog

The latest and greatest happenings. Some posts are about us, some about the work of others – we hope all is a good read!

Brand Strategy - Foundation for Growth  
10 years ago

Growth seems to be firmly back on the agenda. During 2015 the fastest growing companies were reported to be in finance, construction, recruitment, and training – suggesting signs of life at…

Brand Amplification  
10 years ago
 John Lewis' Man on the Moon campaign design inside their boxes

Whether bedazzled or bemused by the multi-platform domination of Christmas marketing campaigns, they are a great example of how integrated marketing can boost your brand. Do you remember a time when…

Ready for the Renaissance of Rail  
10 years ago
Metal GWR logo being finished with a grinder.

There’s probably a relationship between periods of austerity being followed by a trend for all things nostalgic. And, there can be no doubt that we’re loving a bit of nostalgia at the moment – from…

Sexual Consent Served with Tea  
10 years ago

Thames Valley Police have captured the attention of the public with this uncharacteristic, tongue-in-cheek, yet thought provoking video – addressing the serious issue of sexual consent. Even the…

Quiqup Identity - Pretty Nifty  
10 years ago

A thoughtfully conceived brand identity should always feel like it fits and this, very literal concept designed by branding agency MultiAdaptor, is a great visual representation of the service…

Yale - Securing Their Future  
10 years ago
Image of digital Yale lock

Over the years, we’ve been fairly critical of companies that have failed to move with the times and adapt to changing conditions. Not the case here! Yale, a brand we’ve all known since the dawn of…

2015 – Year of Rampant Sexism  
10 years ago
Hair dryer on a technical drawing

Apologies came thick and fast this year as brand bosses back-peddled over some pretty hair-raising campaign choices! Where were all the intelligent people when these ideas were approved – washing up…

Talk – Good Design for Online Communities  
10 years ago
Photograph of a Microphone

Online communities are full of potential value, but it’s unlikely that the needs of your specific audience will ever be satisfied with an out-of-the-box solution. Different brands have different…

Inspiring Skills Excellence in Wales  
10 years ago
Nathan working on his laptop

This week we’ve been providing training to three young web designers currently competing to be named best in the world. Alfie, Nathan and Calvin are preparing to represent Wales and compete for…

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If you think your business could benefit from a clear sense of purpose or the performance of your marketing could be improved – we’d like to talk.

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London. W1C 1AY

Swansea - 01792 879968

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Uplands, Swansea. SA1 6DZ

contact@jamesgood.co.uk

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