13 years ago

A concise view of the Gap rebrand fiasco - has the famous high-street brand run out of inspiration? Link: saffron-consultants.com/2010/10/15/credibility-gap/ Source: Saffron's Blog

14 years ago

Below are example logos of well renowned companies with particularly long names. We've tried to select names that don't normally get abbreviated or shortened. We wanted to better understand how…