11 years ago

Good Stuff often resembles the John Lewis fan pages, but we've been feeling a little disillusioned recently. The brand has now launched its John Lewis broadband service. We agree that trust is an…

11 years ago

When Cardiff City FC's Malaysian owners decided to rebrand the club, replacing the bluebird logo with a red dragon, not only did they switch the club's colours from blue to red - a pretty big deal…

11 years ago

The MS Register, a collaboration between the MS Register and Swansea University, is a ground-breaking study designed to develop an understanding of living with MS in the UK in order to improve care…

11 years ago

Here's a slightly alarming visualisation of the power a small number of corporate giants exert over us when it comes to consumables. Products are expertly differentiated through strategic brand…

11 years ago

Ikea have attracted a glut of media attention following their latest product launch. Introducing the Uppleva: TV, Blu-ray, web inputs, speakers and one universal remote integrated into a single…

12 years ago

Jaguar's updated logo and typeface will be launched in a brand campaign that aims to engage consumers with the alluring promise to make them 'feel alive'. Sounds like a good strategy... but does…

12 years ago

At the tail end of last year, ScoutsWales came to us for their next everyday adventure. They wanted to focus on their website, which was holding them back in their efforts to engage existing…

12 years ago

More 4 have rebranded in response to a development in content and strategy. The result is deeply conceptual and suitably vibrant, something a bit different and a successful representation of the…

12 years ago

If Apple is synonymous with impeccable design, Windows are certainly doing a perfect job of differentiating themselves! In this latest development of their brand identity, Windows have created…