Animated gif taken from the maltesers advert
3 years ago

Maltesers' latest adverts, aired during the Paralympics, used an actor with cerebral palsy demonstrating a sex act with a bag of Maltesers. Unusual?! The advert reflects a growing trend for confident...

Flybe capitalise on rail disruption
3 years ago

Flybe have maximised the business and marketing opportunities offered to them by the temporary closure of the Severn Tunnel to launch a new route from Cardiff to London. Referencing the closure of...

Rio – brands find loophole in olympic marketing rules
3 years ago

If you thought the athletes in Rio were the only ones fighting for a place in the spotlight then you’re wrong. Brands were desperate to maximise the opportunity to run campaigns featuring the fittest...

Skittles remove rainbow colours for Pride advertising campaign
3 years ago

They may have dropped the colour from their packaging but there was nothing bland about Skittles' recent advertising campaign – ‘Give the Rainbow. Taste the Rainbow’  – which centred around Pride in...

 John Lewis' Man on the Moon campaign design inside their boxes
3 years ago

Whether bedazzled or bemused by the multi-platform domination of Christmas marketing campaigns, they are a great example of how integrated marketing can boost your brand. Do you remember a time when...

4 years ago

Honda pushes the boundaries yet again, and this time brought us along for the ride –  testing the boundaries of human cognition with its latest ad, Keep Up. But we think Honda has pushed...

BA Billboard
5 years ago

A child points to a BA plane as it passes overhead and the digital billboard changes to display the actual flight number, the destination and a little marketing message – reminding us of the ‘Magic...

Moto X Advert
5 years ago

After a little brand refresh and the biggest brand endorsement on the planet, Motorola get’s a little more Google-like in their look and their approach. Not only have Motorola integrated some...