Below are example logos of well renowned companies with particularly long names. We've tried to select names that don't normally get abbreviated or shortened. We wanted to better understand how companies handle the challenge of a long name with regards to identity design.

A well-designed logo contributes to the overall impression of your business. A good brand identity should make a positive impact in an instant – convey what’s important and draw ideal customers closer. For maximum impact combine your logo with the right colour palette, good quality photography and impactful key messages. Once you’ve developed a repeatable style that expresses the personality of your business you can role this out across your website design and marketing materials

 

British Airways Logo

 

American Airlines Logo

 

Virgin Logos

 

First Group Western Logo

 

National Express Logo

 

Mercedes-Benz Logo

 

Aston Martin Logo

 

Mitsubishi Logo

 

Bank of America Logo

 

Standard Chartered Logo

 

American Express Logo

 

The Goldman Sachs Logo

 

Thomson Reuters Logo

 

Sony Ericsson Logo

 

Starbucks Coffee Company Logo

 

Costa Coffee Logo

 

Harley-Davidson Logo

 

National Geographic Logo

 

The Carphone Warehouse Logo

 

Johnson & Johnson Logo

 

Moët & Chandon Logo

 

Visit Scotland Logo

 

Edinburgh Castle Logo

 

Edinburgh Zoo Logo

 

London Zoo Logo

 

Natural History Museum Logo

 

The British Museum Logo

 

The North Face Logo

 

Emporio Armani Logo

 

American Eagle Outfitters Logo

 

Polo Ralph Lauren Logo

 

Tommy Hilfiger Logo

 

Louis Vuitton Logo

 

National Trust Logo

 

Wales Cymru Logo

 

Bang & Olufsen Logo

 

English Heritage Logo

 

Enjoy England

 

Fortnum & Mason Logo

 

RHS Logo

 

Madame Tussauds Logo

 

If you’re grappling with the challenge of how to visually present a long company name, perhaps we can help you? Contact us to learn more.