Steamy Boots Naming, Brand Identity & Website Design 

Steamy Boots is a brand new online snowsports community. It’s a very focused utilisation of social media. It will be a place for service providers, chalets, hotels and entertainment venues to promote their services to the niche audience of skiers and snowboarders.

This was a top-to-bottom branding project. The name and designs had to appeal to skiers and snowboarders alike, two completely different markets that notoriously don’t mix. As this was social media we wanted it to be very relaxed. After a hard day on the slopes the boots come off and the social side begins. ‘Steamy Boots’ is a direct observation of what happens when the boots come off!