4 years ago

If you own a business then undoubtedly you need to figure out how to manage your marketing, but how to resource this can often be a challenge. What does your business actually need? Marketing…

5 years ago

During the millions of conversations I’ve had regarding marketing, very quickly the language discrepancy issue between “customer” vs “client” pops up. Most definitions are generic – suggesting…

5 years ago

Marketing is a common source of frustration in the boardroom – not generating enough new business or not generating leads of a high enough quality. Difficult to create, even more difficult to sustain…

5 years ago

New government legislation dictates that an organisation that has 250 or more employees must publish and report figures about their gender pay gap. The ‘gap’ is calculated by taking the average…

7 years ago

It feels as though the nation, continent, even the world are in a state of shock. We're all characters in a story that is yet to be written … what now? Regardless of the result you were hoping for,…

8 years ago

Introduction Introducing this set of videos – what a designer needs to design a better online community.   Designers Eh?! It’s easy to criticise designers, but their role is varied…

8 years ago

Whether bedazzled or bemused by the multi-platform domination of Christmas marketing campaigns, they are a great example of how integrated marketing can boost your brand. Do you remember a time when…

8 years ago

Google are now giving preference to responsive web design when determining how websites should rank in their search results. There are many criteria defining ‘mobile-friendly’, but they’re all…

14 years ago

Your business identity is your intellectual property and vice versa. Without it you cannot promote your business and continue to build a strong reputation, so it is well worth protecting!…